Fewer companies willing to pay for green

As noted in a previous post, the worsening economic conditions pose a very real risk to the green movement. Now, this article from the Austin Business Journal seems to validate my concern:

"Companies are demanding green buildings but are less willing to pay for environmentally friendly office space compared to last year, according to a new survey from CoreNet Global and Jones Lang LaSalle.

Despite the fact that corporate real estate executives support the idea of energy efficient and sustainable buildings, only 42 percent of those surveyed said they were willing to pay a premium to lease green space"

We're so engaged in doing things to achieve purposes of outer value that we forget that the inner value, the rapture that is associated with being alive, is what it's all about. - Joseph Campbell