Thursday, June 26, 2008

What's It Worth To Be Green?



A recent article in the Austin Business Journal caught my eye. Real estate appraisers from all over the country convened in Austin to determine how to properly value the "greenness" of real estate. It's just one more indication that "green" and "sustainability" are permeating the public psyche.

Here are a few more tibits along that vein:
  • Texas governor, Rick Perry, has declared that the governor's mansion, which recently was destroyed by fire, will be rebuilt using green methods and recycled materials. The organization, Environment Texas, has also requested that it be outfitted with solar panels.

  • Recent trips to the local grocery store show a sizeable contingency of shoppers bringing their own bags to the store. A year ago, hardly any were observed.

  • The lawns in my neighborhood are turning brown this year. The days of cavalier watering to maintain a lush, green lawn all summer seem to be vanishing. This is partly because everyone's pocket books are being squeezed, leaving little for such luxuries. But an informal survey of neighbors also concludes that there is a definite desire to conserve. Profligate water usage is no longer politcally correct. To the contrary, there seems to be a badge of honor accruing to those who are letting their grass sucumb to the summer heat.
The anecdotal evidence points to a true greening of America, and this is wonderful! We are making better and better choices for our environment, our resources, and our sustainability. But we are also introducing a new crop of tough decisions.

For example, wind turbines help replace petroleum-generated energy, but introduce a new tension between the conservation of mineral resources and reduced pollution, and the conservation of migratory birds. One of the leading causes of death for migrating birds is the proliferating placement of buildings, towers, and wind-turbines along migration routes.

There is an ongoing debate between energy conservationists and ornithologists as to how much truth there is to the detrimental aspects of wind farms. (There are links to some interesting opnions and evidence at a previous post, Is Wind Energy For The Birds?)

Another consequence of greenness pervading the national psyche is that we might be turning green for the wrong reasons. See the story on NPR, Conspicuously Green.

Still another point of tension produced by an awakening to environmental sustainability is the conflict between the desire to do the right thing and the need to survive economically. Read some insightful analysis at Staying Green in a Tough Economic Climate.

There is nothing in which the birds differ more from man than the way in which they can build and yet leave a landscape as it was before. -- Robert Lynd

Wednesday, June 18, 2008

$4 Gasoline Couldn't Have Come at a Better Time!


Many people are striving to make our planet viable and sustainable simply because it is the right thing to do. Others are being led kicking and screaming, pulled along by economic necessity. The high price of gasoline has given many a reason to reduce their fuel consumption.

Although it hurts us in the pocket book, at least high-priced gasoline is having a beneficial effect on our ecology. Economics has provided an extra motivation to do something about the environment, and for that we can be grateful.

Socialism failed because it couldn't tell the economic truth; capitalism may fail because it couldn't tell the ecological truth. -- Lester Brown

Telecommuting



Back when a gallon of gasoline was under a dollar, telecommuting made sense. Now that it's at $4, why are so many companies still balking at this opportunity to help the planet, and put money in their employees pockets?

Many people are finding it increasingly difficult to pay for that hour-long commute. Telecommuting (at least part of the time) could help aleviate fuel expenses, and drive down the consumption of fossil fuels - two outstanding benefits which argue for working from home.

Employers need to understand how important this concept is for a healthy and sustainable environment, as well as for the economic viability of their employees. Establishing a telecommuting program and policy would be a win-win-win situation. The environment would get a respite from the tyranny of hydrocarbons, the employees would get a break for their pocket books, and the employer would almost certainly find that employee morale has improved, and productivity has increased.

Yes, studies have shown that employees who are allowed to telecommute often raise their output. This is partly due to the extra time saved by not having to drive to work, but also in part because, if done right, there are fewer interruptions.

To do it right, there has to be a proper space isolated from the rest of the household, a work environment that is comfortable and ergonomic, and a family mindset adjustment - "Just because I am at home, does not mean I am available for chores or chatting. I am at work until 5pm."

There are, and always will be, those who would take advantage of telecommuting (what's the old saying about messing up a free lunch?). The abusers would need to be reined in or let go. But rather than succumb to the fear of facing such an issue, companies need to express leadership and trust. They need to learn how to let go of the leash and empower their employees to partner with them in sustainability.

The time is overdue.

Pleasure in the job puts perfection in the work. -- Aristotle

Monday, June 9, 2008

Green Options - Soybean Power


Green Options is the Nightly Business Report's continuing series examining the latest eco-friendly advancements and their economic impact. In the current report, NBR Chicago bureau chief Diane Eastabrook explains how soybean oil is replacing petroleum in some electrical transformers.

The goal of life is living in agreement with nature. Zeno (335 BC - 264 BC)